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The Blog
Clear, creative insights to help you build and grow a brand that feels right—and works hard.
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Why Brand Clarity Is the Smartest Investment You’ll Make for Your Business
Learn why brand clarity is the smartest investment for your small business. Discover how a clear message and user-friendly website can attract better clients, increase sales, and build lasting growth.


Why I Use Wix (and Why It Might Be Right for Your Business Too)
I design websites using Wix because it’s easy to use, flexible, and powerful enough for growing businesses. Learn why Wix works—and how I can help you launch a professional website quickly, without stress.


Planning Your Small Business Website from Scratch
Not sure where to start with your website? This post offers helpful tips to get you moving in the right direction — from setting clear goals and choosing the right platform to simplifying your content, design, and budget. Whether you're building something new or refreshing what you have, you'll walk away with more clarity and confidence to take the next step.


How Professional Branding Sets You Apart (And Why It’s More Than Just a Logo)
A professional brand builds trust, communicates your value, and helps you stand out in a crowded market. In this post, you’ll learn why branding is more than just visuals—and how a thoughtful, well-executed brand can set your business up for long-term success.


How to Know When It’s Time to Refresh Your Brand (and Website)
Feeling unsure if your brand or website still fits who you are? Learn how to spot the real signs it’s time for a refresh—and how to move forward with clarity and confidence.


What Does a Brand Really Mean? (And Why It Matters More Than You Think)
Your brand isn’t just your logo or colour palette—it’s the feeling people get when they interact with your business. It’s what they remember, trust, and connect with. In this post, I break down what a brand really is (in simple terms) and why getting clear on it can change everything for your business.


10 Brand Essentials Every Online Business Needs
Building a strong brand doesn’t have to be overwhelming. Whether you’re starting from scratch or refining what you’ve already built, these 10 essential brand elements will help you stand out, connect with your audience, and grow with confidence.


Why I’m (Finally) Starting This Blog
After years of helping others build their brands, I'm finally carving out space to share my own insights. This blog is a place for practical tips, creative inspiration, and honest conversations about what it really takes to build a brand that feels like you. Let’s make it simple, clear, and impactful—together.

Not Sure How to Talk About What You Do?
Start With Clarity
Download the free Brand Clarity Worksheet Guide and discover your voice, your value, and how to turn it into words that work.
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