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Straw Hat

Bringing your next chapter to life, simply.

Simply Said Creative

I help experienced, purpose-driven entrepreneurs turn passion into presence—with a brand and website that feel like home.

Whether you’re starting something new after a long career or updating a business you’ve run for years, I’m here to make the process feel clear, collaborative, and empowering—never overwhelming.

You don’t need a perfect plan.


You just need the right support.

Hi, I'm Sarah

Founder of Simply Said Creative

I didn’t start out in branding or web design. I started out trying to solve a problem—for myself.

Years ago, I was working in a role where I wore a hundred hats. One day, I was asked to build a website for a project, and I said yes… even though I had no idea how. That one project? It lit something up in me. I realized I had a natural instinct for clarity—for turning messy ideas into clear messages and beautiful, functional design.

That spark turned into a skillset. That skillset turned into a calling.

But when I started building my own business, I quickly learned: having skills isn't the same as having clarity. I had the experience, the ideas, and the drive—but trying to create my own brand from scratch? That was another story. I knew what I offered… but struggled to say it clearly.

I created Simply Said Creative because I wanted to make branding simple, clear, and confidence-boosting for people like me—people with something valuable to offer, but no desire to spend months stuck in tech tutorials, branding buzzwords, or content overwhelm.

I believe your brand should reflect who you are and where you’re going—not just where you’ve been. I believe good design starts with clarity, not color palettes. And I believe that the cost of inaction—the lost clients, the confusion, the second-guessing—is way higher than just getting started.

This business is built for the pivoters, the starters, the reinventors.

If that’s you, you’re in the right place.

Sarah Alvarado Simply Said Creative_edit
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“I believe good ideas deserve great energy — and maybe a splash of Prosecco.”

— Sarah, builder of brands and good vibes

My Approach

Your brand is more than a logo - it's the heart of your business.

A strong brand isn’t just how your business looks—it’s how it makes people feel. It’s the story you share, the experience you create, and the promise you make when someone interacts with your work.

I believe your brand should reflect who you are, what you stand for, and where you’re headed next.

That’s why I take a collaborative, purpose-driven approach—helping you uncover your message, align your visuals, and build a brand and website that feels cohesive, clear, and truly you.

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Here's How I Work

✦ Clarity before design.

We start by defining your message and purpose—so every word and design choice reflects what you truly want to say.

✦ Guided, not overwhelming.

I lead the process with structure and ease, so you never feel like you’re figuring it out alone.

✦ Design that fits.

I’ll help you create something you’re proud to share—something that actually feels like you.

✦ Platform flexibility.

I’m a Wix Partner and also work in WordPress when the project calls for it. We’ll choose what works best for your goals and your comfort level.

This isn’t just about launching a website.


It’s about helping you step into your next chapter with clarity, intention, and something that truly represents you.

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Facts about me

My perfect hobby

Traveling—nothing inspires me more than new places and local design finds.

Best vacation spot

Mexico. The food, the colours, the beach vibes—I’m always in.

I'm drinking

Prosecco. Bubbly, light, and always a good idea.

I'm watching

Restaurants at the End of the World—I love seeing creativity in unexpected places.

I started this business

It’s my second career, and the best decision I’ve ever made.

My favourite food

Cheese. Any kind, any time.

What Clients Are Saying

"I went from totally overwhelmed to completely clear. Sarah helped me communicate the value in what I offer—and gave me the tools to finally launch my site."

Dr. Melanie Wintle

Move Well Health

Working from Home

Not sure how to talk about what you do?

Ready to Begin?

Let’s take the guesswork out of branding and websites—so you can show up with confidence in this new chapter.

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